Each industry overuses certain words and phrases. e.g., win-win, synergies, touching base, etc. Design has a large number of buzz words that I am getting really tired of. I inwardly cringe every time I hear or read words like:
To an outsider, it all sounds pretentious. To me, clichéd and boring. Sometimes, buzzwords are essential to getting your point across, but usually, plain English is the best. When communication is filled with buzzwords, it suggests an inability to think and communicate clearly…or conduct a meaningful conversation. Kidding.